chit in the field
An AI note taker for car salespeople working the lot
Who carries it: Salesperson / BDC
Test drives, trade walkarounds, negotiation recaps — the deal lives in conversations you will not remember by Thursday. An AI note taker for car salespeople captures a thirty-second recap after each up, and that evening's digest hands back hot leads, promised follow-ups, and the objections to answer tomorrow. Your CRM knows the lead exists; it does not know what they said in the car.
Your CRM knows the lead exists. It does not know what they said in the car.
When a salesperson presses it
- Test-drive conversations
- trade walkarounds
- negotiation recaps
- follow-up promises
“Independent dealer salesperson; track objections, trade condition notes, and promised numbers.”
A context like this — typed once into the app — is how chit stops being a generic recorder and starts being yours.
Hot leads, promised follow-ups, objections to answer tomorrow.
What was actually promised on the lot, captured and searchable across the sales floor.
Deal-conversation records in dealer VPC support compliance conversations.
The objection you will answer tomorrow
Everything that matters on a lot is spoken and unrecorded: the trade's real condition, the number you actually floated, the objection that killed it, the follow-up you promised. Salespeople carry it in their heads until the next customer walks in, and then it is gone. Thirty seconds after the test drive, say it — what they wanted, what they pushed back on, the number, the promise. By evening you have the hot leads, the promised follow-ups, and the objections to answer tomorrow, which is the difference between a pipeline and a stack of business cards. The floor turns over, and the objections that keep killing deals are usually the same four — but nobody can name them, because nobody has ever seen them written down in one place.
See the app work
Good questions
Can it remember the numbers I promised a customer?
Yes. Promises and decisions you speak into it come back in that evening's digest, and ask-anything search finds "what did I quote the F-150 buyer" weeks later.
How is this different from my CRM?
Your CRM knows the lead exists; it doesn't know what they said in the car. chit captures the conversation recap itself — and first-party agents that push updates into the CRM are coming.
Do I have to record the whole test drive?
No. chit records only while the button is held — most salespeople debrief for thirty seconds after each up rather than recording the drive itself. No always-on mic, no wake word.
What does it cost?
The chit one card is $129 ($179 for the larger chit one Pro), plus a $9/month membership that runs unlimited transcripts, the daily digest, and search. Free shipping in the contiguous US and free 30-day returns.
Can the dealership keep the data in-house?
Yes — for dealer groups, chit deploys as a branded device fleet with data resident in your own VPC. See hichit.com/enterprise.
Recording laws differ by state, and several require every party's consent. chit only captures while the button is held — know your state's rule before recording another person.
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